One operator for the whole Amazon channel
Seller Central or Vendor Central. Here's what I do, what you get, and what I need from you.
Strategy and planning
Clear direction and less wasted effort.
What I do
- Diagnose the account and size each opportunity
- Rank what to fix first, next and later
- Set KPI targets from your real margins
- Read the category and the competitors
What you get
- Roadmap document
- Weekly and monthly priority list
- KPI target sheet
Listings and conversion
Higher conversion and stronger organic rank.
What I do
- Keyword research and indexing checks
- Titles, bullets, descriptions and backend terms
- Main image and A+ direction built for click-through
- Parent and child variation structure
What you get
- Optimization brief per SKU
- Rewritten copy, uploaded and verified
- Conversion checklist for new launches
Advertising and PPC
Less waste, stable TACoS, room to scale.
What I do
- Campaign structure by goal and ASIN lifecycle
- Bids calculated from target ACoS and net margin
- Weekly search term mining and negatives
- Dayparting and placement analysis
- Sponsored Products, Brands and Display
What you get
- Restructure plan if the account needs one
- Weekly log of every optimization
- Performance by campaign type and SKU
Catalog health and compliance
Fewer revenue interruptions.
What I do
- Fix suppressed and stranded listings
- Repair variations and merge duplicates
- Flat file builds and bulk edits
- Account Health and policy monitoring
- GPSR, EPR and EU VAT readiness
- Seller Support case escalation
What you get
- Catalog health audit
- Issue queue with resolution status
- Risk flags before they turn into suppressions
Reporting and weekly cadence
You always know what changed and why.
What I do
- Weekly KPI review and actions
- Monthly performance summary
- Tie every action back to a number
What you get
- Written weekly update
- Monthly recap or QBR outline
- Action list with owners and dates
Add-ons
Available when the account needs them.
- Inventory and forecasting. Demand forecasts, FBA replenishment, stockout prevention ahead of Prime Day and Q4.
- Promotions and pricing. Deal calendar, coupon and bundle math, pricing set against contribution margin.
- Creative direction. Image briefs, A+ layouts and Storefront structure. I've built more than 3,000 A+ pages.
- EU and UK expansion. Pan-EU FBA planning, VAT, EPR and GPSR, and market-by-market forecasts.
- Automotive fitment. ACES/PIES data and large parts catalogs.
- Custom tooling. Scripts and reports built for your account when off-the-shelf software falls short.
What I need from you
- Seller Central or Vendor Central access
- Advertising console access
- Brand assets and product information
- Inventory constraints and supply timelines
- Margin targets, so decisions are made on profit
Not included unless we agree to it
- Photography and video production
- Full creative design execution
- Legal appeals beyond operational support
- Off-Amazon ads like Google or TikTok
- Warehouse and logistics operations
Questions
Can I hire you for PPC only?
Yes. That being said, I'll flag listing or catalog problems that are capping your ads, because spending into a broken listing wastes money.
Who actually does the work?
I do. There's no account manager handing your account to a junior team. You talk to the person making the changes.
How is pricing set?
A monthly retainer based on SKU count, ad spend and scope. I quote after the audit, once we both know what the account needs.
Do you work with Vendor Central?
Yes. Seller Central, Vendor Central, and hybrid accounts running both.
Do you guarantee results?
No. Amazon has too many variables for an honest guarantee. What you get is a clear plan, daily work, and reporting that tells you the truth, including when something didn't work.
How fast will we see changes?
Wasted ad spend and catalog errors usually get fixed in the first few weeks. Organic rank and conversion gains take longer and depend on the category.
Start with the audit
Free, written, and yours to keep. It tells you where the money is leaking and what I'd fix first.